The worst sales promotion in history - GrowRevenue.io
Case Study | Hoover's free flight: A promise too expensive? - Passionate In Marketing
Solved Section 3: Case study Question 5: Read the case study | Chegg.com
Hoover's Stupid Promotion Can Teach You a Lot About Humanity | by Sean Kernan | Mind Cafe | Medium
Who remembers this? The #Hoover free flights fiasco in 1992 was the beginning of the end for Hoover in the UK. Hoover lost £50m an… | Hoover, Free flights, About uk
History of advertising: No 141: Hoover's free-flights voucher
The worst sales promotion in history - The Hustle
COMPANY NEWS; HOOVER MAKES GOOD ON FAILED TRAVEL PROMOTION - The New York Times